Account Manager - Digital Media (Hybrid Remote)

15 Days Old

Job Summary : Working in tandem with the Strategic Sales Director in the Lifesciences division, the Account Manager is a critical client facing team member who drives client satisfaction and revenue through seamless delivery of service across multiple platforms and products (including email, lead generation, digital display, digital video and integrated programs). By developing a deep understanding of DTC and HCP clients’ ROI / CPA, audience goals, marketing strategy and demographics, the Account Manager helps clients and Sales partners develop, execute, optimize and up-sell digital campaigns across integrated programs. Essential Functions: The individual that will succeed in this role will have experience driving client engagement, on-boarding new customers and agencies, leading campaign strategy, and ensuring that clients achieve optimal results against their goals by improving KPIs through a variety of mechanisms. Strong time management, organization, presentations skills, cross-group collaboration, and thought leadership skills are all critical. Clear, concise communication to internal teammates and clients/agencies Lead cross-functional teams in support of client goals, including delivery, operations, media, CX and content Balance client needs with Sharecare’s goals while maintaining a positive consumer experience Proactive management of client program performance to maximize profitability while achieving high quality results for client and Sharecare Provide resolution of customer issues and manage/escalate concerns as appropriate Collaborate on pre-sale proposals and campaign strategies using deep understanding of client requirements combined with in-depth knowledge of products available Utilize and translate data analytics throughout the sales process (Pre-sale, optimization, up-sell, analysis, and post campaign reporting) Provide post sales implementation quarterbacking and support in conjunction with Operations team. Establish regular status meeting with clients, prepare and present program performance reports Monitor campaign delivery and performance to make proactive recommendations to improve results Receive and assimilate client/agency feedback into updated or revised execution strategies Drive performance improvement initiatives based on measurement provided by third-party sources, e.g. Crossix, IQVIA, Comscore Symphony, etc. Assist accounts receivable with monthly billing to ensure accurate client invoicing Provide industry insights and use established tools to highlight significant trends Contribute towards successful contract renewal and account growth by driving performance and client satisfaction Qualifications BA/BS degree from an accredited college/university Minimum 3-year experience in client service of digital advertising campaigns (pharmaceutical and/or healthcare experience preferred) Ability to make timely decisions in an ambiguous, fast-paced atmosphere using a solution-based mindset Strong communication skills with the ability to present to team and cross group members complex business subjects in understandable terms. Proficiency using Salesforce, MS Office, MS Power Point, and Excel on a daily basis Strong analytical skill set and ability to effectively use data for strategy Infectious passion for teamwork, client service, digital advertising and reaching business results Ability to travel to attend client meetings, conferences, seminars and industry events.
Location:
Us
Job Type:
FullTime