Head of Product Marketing
New Yesterday
Overview Head of Product Marketing at Benchling. We are seeking a strategic leader to define and lead the product marketing vision across Benchling’s R&D Cloud platform, resonating with scientific and technical audiences from researchers to IT leaders. This role focuses on narrative differentiation, positioning, and GTM strategy to accelerate adoption, revenue, and category leadership, including our AI narrative and capabilities.
Responsibilities Lead a team of product marketers to define and champion the overall market positioning and narrative for Benchling, establishing the company as a thought leader in the biotech and AI space
Build, scale, and develop direct reports and a broader talent pool within the Marketing organization, fostering high performance and continuous learning
Collaborate and drive alignment with the C-suite and senior sales and product leadership
Lead cross-functionally with Marketing, Product, pre-Sales, Sales, and post-Sales to create alignment and clarity on GTM launch strategy and segment/solution objectives
Oversee customer requirements and provide input to product management on product needs and product roadmap decisions to align with market opportunities and customer needs
Establish an efficient cross-functional working model across GTM teams and develop annual/quarterly plans to measure performance within segments and solutions
Develop and execute strategies to drive new market penetration and adoption of new products, with measurable impact on top line
Conduct and synthesize internal and external research around customer segments, market trends, and use cases
Lead the creation of crisp, compelling messaging and content assets for customers and prospects
Provide executive updates on performance of product areas, including net new growth and expansion by segment or solution
Be a connector across GTM teams and product, advocating for customers and ensuring the market understands Benchling’s strengths
Qualifications BA or equivalent undergraduate degree; MBA is a plus
10+ years in product marketing or marketing leadership roles with at least 6-7 years building and scaling high-performing teams in high-growth B2B SaaS
A visionary leader capable of elevating company positioning to inspire action across field, prospects, and customers
Proven track record of executive-level partnership, credibility with senior leaders, and influencing C-suite decisions
Excellent communication skills with the ability to synthesize complex information into clear presentations for C-level executives
Experience bringing products to market and scaling GTM across multiple product lines with accountability for pipeline and revenue
Collaborative, adaptable communication style suitable for multi-cultural teams
Self-starter who navigates a complex organization to drive projects from idea to execution
Highly organized, energetic leader with a passion for developing people
Analytical mindset with ability to translate data into actionable insights
Deep curiosity for life sciences and biotech; experience with emerging data technologies for life sciences is a plus
Ability to operate in a fast-moving, fast-growing environment
How We Work We offer a flexible hybrid work arrangement that prioritizes in-office collaboration. Employees are expected to be on-site 3 days per week (Monday, Tuesday, and Thursday).
Compensation and Benefits Salary range for this role: base salary $208,000 to $312,000. Total compensation includes a broad range of benefits and company-wide perks. For more details, see the recruiter resource and location-based zone information.
Total Compensation includes:
Competitive total rewards package
Medical, dental, and vision plans for employees and dependents
Fertility healthcare and family-forming benefits
Four months of fully paid parental leave
401(k) with employer match
Commuter benefits for in-office employees and a home office stipend for remote employees
Mental health benefits, including therapy and coaching
Monthly wellness stipend and learning & development stipend
Generous and flexible vacation; company-wide winter holiday shutdown
Sabbaticals for 5-year and 10-year anniversaries
Equal Opportunity Benchling welcomes everyone. We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability. We also consider qualified applicants with arrest and conviction records, in accordance with applicable laws.
Please note: Benchling will never request personal information, payment, or sensitive details outside of official channels. If you are contacted by someone claiming to represent Benchling and you are unsure, contact recruiting-fraud-alert@benchling.com to verify.
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- Location:
- San Francisco, CA, United States
- Salary:
- $250,000 +
- Category:
- Marketing & Media, Management & Operations