Industry Marketing Manager, Defense & Intelligence
New Yesterday
Overview Industry Marketing Manager, Defense & Intelligence at Planet. This is a full-time, hybrid role requiring work from our San Francisco or Washington D.C. office, 3 days per week.
Planet designs, builds, and operates the largest constellation of imaging satellites. Our data and AI-powered solutions support government, commercial, environmental, and humanitarian sectors, with a focus on enabling insight and informed decision-making for defense and intelligence audiences.
Planet is a global company with employees working remotely worldwide and offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.
Impact You'll Own Grow the market for our unique AI-powered solutions that detect threats across globally dispersed military, commercial sites, and open water
Support new GTM initiatives (product launches, solution development, partnerships); assess gaps and identify opportunities for market expansion
Ensure we bring compelling positioning and messaging to military and defense audiences
Produce and maintain a portfolio of industry specific marketing assets and sales enablement tools (presentations, data sheets, demos, battlecards, etc.)
Partner with sales to strategize on account-specific marketing programs and content to support pipeline growth and expansion
Work closely with broader marketing teams (growth, regional, customer, creative, and communications) to execute industry and account-based marketing campaigns
Host customer-facing webinars
Collaborate with technical teams to create interactive demos and narratives that showcase product value for trade shows, industry events, and sales outreach
Work with Partner Sales and Marketing to support co-marketing efforts with strategic partners
What You Bring Bachelor of Arts or Science Degree
6+ years of product, solutions or industry marketing
Experience working within the military or defense sector
Track record positioning and marketing B2G/enterprise products
Exceptional listening and influence skills
Excellent writing, communication, and presentation skills
Creative and analytical thinking skills; ability to synthesize information
Excellent attention to detail
Experience partnering with product, sales, and executive stakeholders and communicating across leadership
Excellent organizational skills, self-starter with ability to collaborate across departments
What Makes You Stand Out Experience working with international sales teams
Active, current, or previously held security clearance
Application Deadline December 3, 2025 by 11:59 PM PST
Benefits While Working At Planet Comprehensive Medical, Dental, and Vision plans
Health Savings Account (HSA) with a company contribution
Generous Paid Time Off in addition to holidays and company-wide days off
16 Weeks of Paid Parental Leave
Wellness Program and Employee Assistance Program (EAP)
Home Office Reimbursement
Monthly Phone and Internet Reimbursement
Tuition Reimbursement and access to LinkedIn Learning
Equity
Commuter Benefits (if local to an office)
Volunteering Paid Time Off
Compensation The US base salary range for this full-time position at the commencement of employment is listed below. Additionally, this role might be eligible for discretionary short-term and long-term incentives (bonus and equity). The final salary range is determined by job related experience, skills and location. The range displays our typical hiring range for new hire salaries in US locations only. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
San Francisco Salary Range: $128,400—$160,500 USD
EEO Statement Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. Know Your Rights.
Accommodations Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process, please reach out to accommodations@planet.com or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.
Privacy Policy: By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Planet Data Privacy Notice for California Staff Members and Applicants, and hereby consent to the collection, processing, use, and storage of my personal information as described therein. Privacy Policy (European Applicants): By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Candidate Privacy Notice GDPR Planet Labs Europe, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
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- Location:
- San Francisco, CA, United States
- Salary:
- $250,000 +
- Job Type:
- FullTime
- Category:
- Marketing & Media