Marketing Associate
New Yesterday
Location: Hybrid (Office-based with some remote flexibility)
Travel Required: Yes (up to 25%)
Job Type: Full-Time
About Us:
Soupergirl is a mission-driven CPG food brand dedicated to creating delicious, all-natural, small-batch products that nourish people and the planet. We’re certified kosher, Fair Food certified, women-owned, and committed to ethical sourcing and sustainability. As we grow, we’re looking for a passionate and results-driven Marketing Associate to help expand our brand presence and support our marketing team.
Position Summary:
The Marketing Associate will play a key role in driving brand growth through marketing execution, campaign development, and on-the-ground brand activation. Reporting to the CEO, this role will support omnichannel efforts across digital, retail/trade, influencer, and experiential marketing. Travel to events, trade shows, and retail activations is required.
Key Responsibilities:
Assist in the development and execution of integrated marketing campaigns to drive brand awareness and product sales
Support the creation of marketing collateral, one-pagers, sales decks, social media content, email campaigns, and seasonal promotions
Help manage brand partnerships, influencer outreach, and sampling programs
Collaborate with the sales team on trade promotions, in-store activations, and retail marketing initiatives
Conduct market research and competitive analysis to inform marketing strategies
Track KPIs and marketing performance metrics; assist with reporting and optimization
Represent the brand at events, pop-ups, trade shows, and field marketing activations (travel required)
Qualifications :
Bachelor's degree in Marketing, Communications, Business, or related field
Minimum 2 years of marketing experience within the CPG industry
Passion for ethical food, sustainability, and social impact
Strong writing and communication skills
Familiarity with social media platforms, email marketing tools such as Klaviyo
Proactive, collaborative, and able to thrive in a fast-paced startup environment
Willingness to travel regularly for events and activations
Proven ability to track the success of marketing campaigns, ie ROI and reporting
Bonus Points For:
Experience with food demos, pop-ups, or experiential marketing
Familiarity with retail and trade marketing in grocery and natural channels
Prior involvement with mission-driven, values-based brands
Compensation and Benefits:
Competitive salary based on experience, plus medical benefits.
You’ll also get to eat a lot of really good soup and get to work with an enthusiastic, hard-working team.
Seniority level Seniority level Entry level
Employment type Employment type Full-time
Job function Job function Marketing and Sales
Industries Food and Beverage Services
Referrals increase your chances of interviewing at Soupergirl by 2x
Get notified about new Marketing Associate jobs in Washington DC-Baltimore Area .
Washington DC-Baltimore Area $50,000.00-$50,000.00 1 week ago
Washington, DC $53,000.00-$58,000.00 6 days ago
Springfield, VA $45,000.00-$57,000.00 1 day ago
Marketing and Growth Internship for Tech Startup Columbia, MD $75,000.00-$85,000.00 1 week ago
Hanover, MD $50,000.00-$55,000.00 3 weeks ago
Springfield, VA $45,000.00-$57,000.00 4 days ago
Washington, DC $59,000.00-$59,000.00 3 days ago
Washington, DC $50,000.00-$55,000.00 3 days ago
Entry Level Marketing - Flexible Schedule/ Immediate Start Arlington, VA $69,000.00-$103,500.00 3 days ago
Upper Marlboro, MD $31.00-$35.00 2 days ago
Arlington, VA $40,000.00-$50,000.00 3 days ago
Digital Intern - Fall 2025 (On-Site Washington, DC) Washington, DC $80,000.00-$110,000.00 1 month ago
Washington, DC $80,679.00-$89,451.00 1 month ago
Chantilly, VA $85,000.00-$110,000.00 3 days ago
Bethesda, MD $70,000.00-$80,000.00 1 week ago
Don't See the Perfect Job Role? Apply Here! Bethesda, MD $62,640.00-$88,004.80 1 week ago
Washington DC-Baltimore Area $85,000.00-$94,000.00 3 weeks ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr
- Location:
- Washington, DC, United States
- Salary:
- $200,000 - $250,000
- Job Type:
- PartTime
- Category:
- Marketing & Media