Who We Are Join a team that puts its People First! Since 1889, First American (NYSE: FAF) has believed in its people. We are passionate about fostering an environment where all feel welcome, supported, and empowered to innovate and reach their full potential. Our inclusive culture has earned us numerous accolades, including being named to the Fortune 100 Best Companies to Work For list for ten consecutive years. We are also recognized as a great place to work for women, diversity, and LGBTQ+ employees, appearing on over 50 regional best places to work lists. For more information, visit www.careers.firstam.com . What We Do First American is seeking a Senior Manager, Product Marketing to join our Endpoint team. You will lead the rollout of our custom-built agentic title and settlement platform to internal escrow teams, utilizing your marketing expertise to refine positioning and ensure successful adoption. The Senior Manager, Product Marketing will collaborate with product management, transformation teams, operations, and leadership to understand customer needs, develop user personas, and identify marketing opportunities. Your goal will be to craft effective messaging strategies to increase product adoption and retention. This is a remote role What You’ll Do Phase 1 Refine our value proposition to clearly communicate the benefits of our platform to our target audience Collaborate to create a messaging framework and execute the marketing plan Define and communicate the strategic marketing roadmap for current and future products Phase 2 Lead daily decisions related to the product marketing roadmap, including priorities, competitive analysis, positioning, and messaging for lender and servicer products Act as a bridge between product and users to gather feedback, adjust roadmaps, and market new or updated features Develop a comprehensive marketing strategy for our settlement platform Create and monitor launch metrics, adjusting strategies for maximum impact What You’ll Bring 8+ years of product marketing experience with a proven record of executing impactful marketing plans Strong strategic thinking backed by data, with the ability to establish and track KPIs Experience in both strategic planning and tactical execution of product marketing Excellent communication skills for engaging with senior stakeholders and cross-functional teams Preferred Experience Experience in property technology and the real estate industry Expertise in conducting quantitative and qualitative research and audience segmentation Pay Range : $126,100 - $168,125 annually This range is an estimate based on various factors including experience, skills, and location. What We Offer We embrace individuality and support diversity, equity, and inclusion. Our culture celebrates authenticity and encourages you to bring your whole self to work. First American is an equal opportunity employer. Note: This applies only to candidates working from an unincorporated area within Los Angeles County. We consider all qualified applicants, including those with arrest or conviction records, consistent with applicable laws. We conduct criminal history reviews in connection with offers, focusing on roles involving confidential information, financial transactions, or customer service requirements. Our benefits include medical, dental, vision, 401(k), PTO, paid sick leave, and an employee stock purchase plan.

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