Senior Product Marketing Manager, Developer AI
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Atlassian offers flexible work arrangements, allowing employees to choose between office, remote, or hybrid work. Interviews and onboarding are conducted virtually, supporting a distributed-first company culture.
Overview Atlassian is seeking a Senior Product Marketing Manager, Developer AI, to lead the go-to-market strategy for Rovo Dev, an AI-powered solution for software development teams. This role involves collaborating with product, engineering, and design teams to define product-market fit in a rapidly evolving market. The ideal candidate is passionate about developers and skilled in shaping narratives, positioning, and launch strategies for innovative products.
Responsibilities Serve as a voice of the customer to inform product roadmap and prioritization, working closely with Product Management and Design.
Own strategies to drive product adoption, activation, and retention, identifying friction points and testing improvements.
Develop compelling messaging that differentiates Rovo for Developers, rooted in customer insights.
Analyze user behavior to improve conversion rates through messaging, onboarding, and content experiments.
Plan and execute go-to-market launches for new features and campaigns, ensuring alignment with customer needs and measurable outcomes.
Conduct research to understand user needs and market trends, translating insights into actionable strategies.
Collaborate cross-functionally with Product, Analytics, Design, Growth, and Sales teams to create cohesive customer experiences.
Qualifications Self-starter with a positive, can-do attitude.
5+ years in product marketing, developer marketing, or related fields, preferably with experience in B2B SaaS, AI, or developer tools.
Strong collaboration skills and ability to influence cross-functionally.
Autonomous work ethic, adaptable to fast-paced environments.
Comfort with technical domains, especially Developer solutions, DevOps, and AI.
Proven ability to influence product roadmaps and marketing strategies based on insights.
Excellent messaging skills with the ability to translate technical features into customer value.
Compensation Base pay ranges vary by geographic zone in the US, with detailed ranges provided. The role may also include benefits, bonuses, commissions, and equity. For more details, visit go.atlassian.com/payzones .
Benefits & Perks Atlassian offers comprehensive perks supporting health, wellbeing, community engagement, and more. Learn more at go.atlassian.com/perksandbenefits .
About Atlassian We aim to unleash the potential of every team with our collaborative software solutions. We promote inclusivity and support accommodations during the recruitment process. Learn more at go.atlassian.com/crh .
Additional Information Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Software Development
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- Location:
- Mountain View, CA, United States
- Salary:
- $250,000 +
- Job Type:
- FullTime
- Category:
- Marketing & Media