Overview

Position Description: The Director, Specialty Markets within the Alternative Distribution segment will spearhead Ameritas’ growth in emerging distribution opportunities, specifically targeting PEOs, Affinity/Association groups, and the ICHRA market. The purpose of this role is to expand Ameritas’ presence beyond traditional broker distribution channels, leveraging specialized partnerships and new distribution pathways to generate scalable, repeatable growth. By aligning our dental and vision expertise with the unique needs of these specialty markets, the role will create a foundation for growth opportunities that extend beyond current forecasts and position Ameritas as the partner of choice in these evolving markets.

Position Location: The position is remote and does not require regular in-office presence.

Responsibilities

• Identify, prioritize, and execute strategies to penetrate PEO, Affinity/Association, and ICHRA markets, aligning with Ameritas’ growth objectives.
• Drive top-line sales by cultivating relationships with decision-makers across PEOs, association leaders, and ICHRA administrators.
• Collaborate with digital platform partners (BenAdmin, HCM/HRIS, quoting tools) to expand specialty market reach and enable seamless sales enablement.
• Lead initiatives to socialize and educate National Partners and regional consultants, and association leaders on Ameritas’ specialty distribution offerings and capabilities.
• Represent Ameritas at industry events, association conferences, and specialty market fairs to promote brand awareness and strengthen sales pipelines.
• Work closely with RVPs and sales leaders to develop specialty market strategies.
• Identify, evaluate, and launch pilot opportunities in specialty markets that could scale into national-level distribution pathways.

Qualifications

• Bachelor's Degree or equivalent experience required.
• More than 10 years of implementing new business experience required; 5+ years of sales experience in specialty markets: PEO, Affinity/Association, and ICHRA markets.

What we offer

A Meaningful Mission. Great Benefits. A Vibrant Culture

Ameritas is an insurance, financial services and employee benefits provider. Our purpose is fulfilling life. It means helping all kinds of people, at every age and stage, get more out of life.

Ameritas, you’ll find energizing work challenges. Flexible hybrid work options. Time for family and community. But dig deeper. Benefits at Ameritas cover things you expect -- and things you don’t:

Ameritas Benefits

• 401(k) Retirement Plan with company match and quarterly contribution.
• Tuition Reimbursement and Assistance.
• Incentive Program Bonuses.
• Competitive Pay.

For your time

• Flexible Hybrid work.
• Thrive Days - Personal time off.
• Paid time off (PTO).

For your health and well-being

• Health Benefits: Medical, Dental, Vision.
• Health Savings Account (HSA) with employer contribution.
• Well-being programs with financial rewards.
• Employee assistance program (EAP).

For your professional growth

• Professional development programs.
• Leadership development programs.
• Employee resource groups.
• StrengthsFinder Program.

For your community

• Matching donations program.
• Paid volunteer time - 8 hours per month.

For your family

• Generous paid maternity leave and paternity leave.
• Fertility, surrogacy, and adoption assistance.
• Backup child, elder and pet care support.

An Equal Opportunity Employer

Ameritas has a reputation as a company that cares, and because everyone should feel safe bringing their authentic, whole self to work, we’re committed to an inclusive culture and diverse workplace, enriched by our individual differences. We are an Equal Opportunity/Affirmative Action Employer that hires based on qualifications, positive attitude, and exemplary work ethic, regardless of sex, race, color, national origin, religion, age, disability, veteran status, genetic information, marital status, sexual orientation, gender identity or any other characteristic protected by law.