Fractional Chief Marketing Officer
39 Days Old
Are you passionate about developing cutting-edge marketing strategies for B2C and B2B SaaS companies? Are you an expert at demand generation andgrowth marketing? If this sounds like you, let's talk.
We are looking for data-driven, visionary, growth-focused fractional CMOs to advise mid-stage SaaS companies on a contract basis. The ideal candidate has a wealth of experience as a marketing leader at a mid-market or large organization. We are looking for individuals who are at a point in their career, where they have the flexibility and bandwidth to solve marketing challenges for companies as a strategic marketing advisor/coach. In this role, you will:
- Complete an end-to-end marketing assessment for clients using tools like SEMRush, Google Analytics, etc.
- Develop a comprehensive data-driven growth marketing strategy for businesses.
- Develop innovative campaign ideas for clients.
- Connect the brand, messaging, and go-to-market positioning efforts with demand generation and performance marketing metrics.
- Analyze funnel metrics and identify ways to improve the funnel from awareness to renewal.
- Advise companies on ways to reduce CAC and increase MRR.
- Advise clients on ways to drive website traffic, engage customers, and drive retention.
- Serve as a thought partner and leader to help clients push their creative and marketing materials.
- Meet weekly with clients to review results and set new marketing goals and objectives.
- Work with an internal team of freelancers to execute key projects for clients, and/or advise clients on the talent that they need to source to achieve their marketing objectives.
Preferred Experience and Education
- 7-10+ years of experience in marketing, growth marketing, and product marketing
- Marketing leadership experience at a $5M+ company
- Data-driven with a wealth of analytics experience
- Knowledge of paid ads platforms, email marketing platforms, marketing automation, CRM systems, and A/B testing
- Significant experience developing and implementing strategies that increase revenue
- Experience working with clients (agency experience is a plus)
- MBA with a focus on marketing or digital strategy is a plus
- Must be able to work independently in a remote position
This is a contract, remoteposition with an agency. Please only apply if you are interested in contract/freelance work.
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- Location:
- Santa Monica, CA, United States
- Salary:
- $250,000 +
- Category:
- Marketing & Media, Management & Operations