Become a part of our caring community and help us put health first
Humana is growing in the Group Medicare and Group Benefits space. As Manager, Marketing Programs, you’ll lead the execution of sales enablement programs, compliance efforts, and multi-channel marketing campaigns—ensuring programs and campaigns launch on time, support differentiated selling, meet quality standards, and align with strategic goals.
This role is ideal for a detail-oriented, hands-on, and process-driven B2B marketer who thrives in a fast-paced environment and excels at managing timelines, resources, and cross-functional collaboration.
Overview This role oversees the end-to-end delivery of sales enablement programs and lifecycle marketing campaigns, managing timelines, workflows, and stakeholder coordination to ensure flawless execution. You’ll work closely with creative, data, operations, and channel teams to bring campaigns to life across email, direct mail, SMS, and digital platforms.
Key Responsibilities Manage sales enablement resources, ensuring materials are benefit focused, relevant, easy to use, current, and legally compliant
Support the delivery of multi-channel campaigns , ensuring on-time and accurate execution across channels
Lead the delivery of targeted, customized prospect and customer materials and websites, working directly with sales and service teams
Coordinate cross-functional teams , including creative, data, operations, and compliance, to align on campaign requirements and deliverables
Maintain delivery calendars and project trackers , providing visibility and accountability across teams
Identify and resolve delivery risks or bottlenecks , escalating issues and proposing solutions as needed
Contribute to process improvement initiatives , helping streamline workflows and enhance delivery efficiency
Lead a team of marketers , who are focused on marketing execution
Impact This role is essential to ensuring Humana’s lifecycle marketing campaigns and sales enablement resources are executed with precision and consistency. Your leadership will help deliver meaningful member experiences that drive engagement, satisfaction, and health outcomes.
Use your skills to make an impact Qualifications Required
Bachelor’s degree in Marketing, Project Management, Business, or related field or equivalent years of required experience.
5+ years of experience in marketing operations, campaign delivery, or project management.
Prior experience demonstrating success in managing cross-functional teams and coordinating complex product initiatives from planning through launch
Ability to work independently to manage priorities and deliver projects
Continuous improvement mindset
Strong organizational and time management skills
Excellent communication and problem-solving abilities
Solid understanding of regulatory and compliance requirements relevant to healthcare product delivery.
Preferred
Experience in healthcare, insurance, or regulated industries and B2B marketing and sales environment
Familiarity with marketing automation platforms and campaign management tools
Knowledge of compliance and privacy standards (e.g., HIPAA, CAN-SPAM)
Experience with multi-channel campaign execution (email, direct mail, SMS, digital)
Additional Information To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested
Satellite, cellular and microwave connection can be used only if approved by leadership
Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.
Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information
Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial security—both today and in the future, including:
Health benefits effective day 1
Paid time off, holidays, volunteer time and jury duty pay
Recognition pay
401(k) retirement savings plan with employer match
Tuition assistance
Scholarships for eligible dependents
Parental and caregiver leave
Employee charity matching program
Network Resource Groups (NRGs)
Career development opportunities
Our Hiring Process As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. HireVue Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you.
If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and/or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.
If you have additional questions regarding this role posting and are an Internal Candidate, please send them to the Ask A Recruiter persona by visiting go/Buzz and searching Ask A Recruiter! Please be sure to provide the requisition number so we may be able to research your request quicker.
Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions on how to add the information into your official application on Humana’s secure website.
Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
Scheduled Weekly Hours 40
Pay Range The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
$115,200 - $158,400 per year
This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.
Description of Benefits Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.
Application Deadline: 09-18-2025
About us Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.
Equal Opportunity Employer It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our https://www.humana.com/legal/accessibility-resources?source=Humana_Website.
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