Salesforce Director

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mroads is looking for a "Salesforce Director" for one of the direct clients. It's a remote opportunity.

Key Responsibilities

  • Strategic Leadership & Roadmapping: Define the Salesforce strategy for hospitality-focused digital transformation programs.
  • Partner with executives and stakeholders to align Salesforce capabilities with GxP and hospitality compliance standards.
  • Develop roadmaps for Salesforce + Mpower integration, ensuring scalability and compliance.
  • Lead design, architecture, and governance of Salesforce solutions across Sales Cloud, Service Cloud, Marketing Cloud, Loyalty & OMS.
  • Drive Mpower integration with Salesforce for enhanced guest engagement and property management.
  • Ensure Salesforce platform configurations meet hospitality-specific workflows such as reservations, loyalty programs, and guest experience journeys.
  • Compliance & Governance (GxP): Establish governance frameworks to ensure Salesforce implementations comply with GxP and audit requirements.
  • Partner with IT risk, audit, and regulatory teams to ensure data integrity and system validation standards.
  • Define policies for data security, SOX/ITGC controls, and regulatory documentation.
  • Team Leadership & Stakeholder Engagement: Lead and mentor Salesforce architects, developers, and administrators.
  • Drive cross-functional collaboration between hospitality operations, IT, compliance, and vendor partners.
  • Present executive updates on Salesforce program progress, risks, and value delivery.
  • Leverage AI/LLM integrations, Einstein AI, and analytics to enhance guest experience personalization.
  • Explore multi-agent Salesforce solutions for customer service automation in hospitality.
  • Stay ahead of Salesforce product releases, hospitality trends, and compliance frameworks to ensure continuous platform modernization.

Required Qualifications

  • Bachelor’s or Master’s degree in Computer Science, Information Systems, or related field.
  • 12+ years of experience in Salesforce ecosystem, with at least 5+ years in leadership roles (Director/Program Manager/Enterprise Architect).
  • Strong background in hospitality domain systems (loyalty, reservations, PMS, CRS, guest engagement).
  • Proven expertise in Mpower platform integration with Salesforce.
  • Deep understanding of GxP compliance, ITGC, SOX controls, and system validation processes.
  • Experience leading large-scale Salesforce programs (Sales Cloud, Service Cloud, Marketing Cloud, OMS, Loyalty, Analytics).
  • Demonstrated success in governing Salesforce programs across multiple business units with complex integrations.
  • Strong stakeholder management and executive communication skills.

Preferred Skills

  • Salesforce Certified Technical Architect (CTA) or equivalent high-level certifications.
  • Hands-on knowledge of AI/LLM-powered Salesforce enhancements (Einstein, GPT integrations).
  • Experience in hospitality digital transformation programs (Marriott Bonvoy, Hilton Honors, etc. a strong plus).
  • Familiarity with Agile, SAFe, or hybrid delivery models for enterprise programs.
  • Knowledge of Dynatrace or observability platforms for Salesforce performance monitoring in compliance environments.
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Location:
Bethesda, MD, United States
Salary:
$250,000 +
Category:
Sales

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